Indutry News

Micro-Influencers: The Powerhouses of Authentic Digital Marketing Home Industry News In the fast-paced world of digital marketing, authenticity has become the key to winning consumer trust. While big-name influencers dominate the spotlight, micro-influencers—with their highly engaged niche audiences—are quietly reshaping the marketing landscape. With follower counts ranging from 1,000 to 100,000, micro-influencers create genuine, relatable, and trust-driven content that resonates deeply with their audience. Their recommendations often feel more personal, leading to higher engagement rates, stronger brand loyalty, and better conversion rates compared to macro-influencers. Brands are now shifting their focus toward these authentic voices, leveraging cost-effective, hyper-targeted marketing campaigns that drive real impact. As consumer behavior continues to evolve, micro-influencers are proving to be the driving force behind meaningful brand-consumer relationships.   Is your brand ready to tap into the power of micro-influencers? Let’s discuss how this strategy can elevate your brand’s digital presence! Latest News March 9, 2025 HiveMinds Secures Performance Marketing Mandate for Oben Electric Bangalore Create. Connect. Convert. Elevate your brand to new heights with a digital marketing strategy that delivers real results. At Genie Touch Media, we specialize in crafting personalized campaigns that build meaningful connections with your audience, turning casual visitors into loyal customers. Get a Free Consultation Contact Genie Touch Media: Contact Genie Touch Media: If you face any type of problem, reach out to our support team anytime from anywhere. +91 85529 99380 hello@genietouchmedia.com 40,41 shivganga soc. shubham park, ganjanan nagar, Modkeshwar Nagar, Nashik, Maharashtra 422010 Facebook-f Instagram X-twitter Pinterest

HiveMinds Secures Performance Marketing Mandate for Oben Electric Bangalore Home Industry News Bangalore, India – HiveMinds, a unit of Madison World, has been awarded the performance marketing mandate for Oben Electric, one of India’s emerging electric vehicle (EV) brands. This collaboration aims to strengthen Oben Electric’s digital presence, lead generation, and brand awareness through data-driven marketing strategies.   As the EV industry in India continues to grow, performance marketing is becoming a  crucial tool for brands to connect with tech-savvy, eco-conscious consumers.    HiveMinds will focus on SEO, paid advertising, social media campaigns, and customer engagement strategies to enhance Oben Electric’s market reach and conversion rates. Commenting on the development, a spokesperson from HiveMinds said, “We are excited to partner with Oben Electric and bring our expertise in performance marketing to the EV sector. Our goal is to build strong digital touchpoints, optimize ad performance, and drive measurable growth for the brand.”   Industry experts, including Genie Touch Media, recognize the importance of digital-first marketing strategies in accelerating EV adoption. With growing competition in the Indian EV space, brands need precisely targeted campaigns and real-time analytics to improve sales and customer engagement.   Oben Electric’s partnership with HiveMinds is expected to leverage performance marketing techniques such as Google Ads, social media retargeting, and influencer marketing to establish a strong foothold in the market.   As the demand for electric vehicles continues to surge, data-driven marketing will play a key role in shaping consumer perceptions and boosting sales. With this collaboration, Oben Electric is set to enhance its brand visibility and digital footprint, contributing to India’s sustainable mobility revolution. Latest News March 9, 2025 HiveMinds Secures Performance Marketing Mandate for Oben Electric Bangalore Create. Connect. Convert. Elevate your brand to new heights with a digital marketing strategy that delivers real results. At Genie Touch Media, we specialize in crafting personalized campaigns that build meaningful connections with your audience, turning casual visitors into loyal customers. Get a Free Consultation Contact Genie Touch Media: Contact Genie Touch Media: If you face any type of problem, reach out to our support team anytime from anywhere. +91 85529 99380 hello@genietouchmedia.com 40,41 shivganga soc. shubham park, ganjanan nagar, Modkeshwar Nagar, Nashik, Maharashtra 422010 Facebook-f Instagram X-twitter Pinterest